Over the past few years, we’ve produced numerous custom projects [you can see a few examples here], but our latest is definitely one of my favorites: it’s a promotion for the Midwest division of CSX and, for once, it involves more than just our seed bombs.
We designed and screenprinted 2,000 “thank you” cards for customers [above] and employees [below], which are being sent out along with seed bombs filled with Midwestern wildflowers.
In terms of design, I had a lot of fun with the chunky logo for this railroad company, and the black ink on rugged chipboard is a departure from our typically bright and clean color palette.
The “thank you” message appears as though it’s being delivered by the box car logo, and the repeating logo pattern on the other side is a subtle reference to a train yard.
Maybe you never realized this about Michael and me, but we are total train geeks, which is why places like Cincinnati Union Terminal and Grand Central Terminal are so dear to our hearts, and also why we love the annual Krohn Conservatory holiday train display.