OTR/Gateway Summer Celebration Poster by VisuaLingual

OTR/Gateway Summer Celebration poster

Save the date! The OTR/Gateway Summer Celebration will take place on Sat 20 Jun. The event will include tons of art and craft vendors, food and drinks, live music and other entertainment. We will have a booth filled with handmade goodies, and yours truly is designing all the promotional materials for the event. This screenprinted poster was finished over the weekend, and you’ll hopefully start seeing it around town this week.

Here’s an exclusive sneak peek inside VisuaLingual‘s high-tech production facility. Below is our proprietary screen-drying apparatus:

printing the OTR/Gateway Summer Celebration poster

Our highly trained in-house Color Expert mixes colors with such subtlety that it’s almost as though she hasn’t done anything at all:

printing the OTR/Gateway Summer Celebration poster

Paper is cut by the Paper-Cutting Department:

printing the OTR/Gateway Summer Celebration poster

Registration is accomplished with lots of blue painter’s tape:

printing the OTR/Gateway Summer Celebration poster

Printing the first color:

printing the OTR/Gateway Summer Celebration poster

I like it; great use of negative space, and it doesn’t hit you over the head with its message, allowing the viewer greater engagement with the content:

printing the OTR/Gateway Summer Celebration poster

Analog debugging, courtesy of our Quality Control Department:

printing the OTR/Gateway Summer Celebration poster

Printing the second color:

printing the OTR/Gateway Summer Celebration poster

Et voila!

printing the OTR/Gateway Summer Celebration poster

So, if you’re wondering why you didn’t see us at a certain condo-warming party, it’s because we were busy working for the greater good. In fact, if you’re ever wondering why we’re absent from some social thingamajobber, it’s probably because we’re holed up in the studio, cooking up some more graphic goodness. It’s a hard knock life.

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16 thoughts on “OTR/Gateway Summer Celebration Poster by VisuaLingual

  1. See, you could have brought one along and hung it up.
    I can think of a couple good spots for it right now, and we’ll catch you at the next party.

  2. Terry at Outside is the keeper of the posters so, if anyone wants to stop by and pick some up to distribute wherever, talk to him. That would be awesome and incredibly helpful.

    Quimbob, we used the transparencies to expose the design onto the screen, which had been coated with emulsion [in the dark, hence no photo], and then we used a high-wattage bulb for the exposure. Instead of a transparency, I could have made a stencil instead; I’m just not that old school.

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