Currently, Ikea is running these faux-political ads in DC Metro stations. Click “more” to see Ikea’s mock-up of the Oval Ofice in Union Station.
Clearly, this is a time of renewed political engagement, but what do you think of Ikea seizing this opportunity to insert itself into the inaugural festivities? Tacky or brilliant? Personally, the idea that purchasing cheap, imported furniture is a positive political act is ridiculous. But, from Ikea’s point of view, there is something incredible [and brazen?] about wholeheartedly embracing this unique political moment for the sake of hawking disposable furniture.