A Tale of Two Logos

two logos

Actually, no tale, just two logos. The top one is the National Underground Railroad Freedom Center in Cincinnati. The bottom one is Northern Kentucky University, right across the river. Things that make you go hmmm…


5 thoughts on “A Tale of Two Logos

  1. NKU’s makes less sense, but maybe it came first, not sure.

    If you ever go to the Rankin House in Ripley, OH, they really play up the candle in the window as the guiding light for slaves escaping across the river, and thus the flame makes sense. Also, they have an eternal flame facing the river at the URFC.

  2. I know almost nothing about NKU, but it’s hard for me to believe that this is a coincidence. But maybe the “eternal flame” has a different meaning of which I’m unaware? I don’t know; they’re very similar.

  3. Pingback: Noted without Comment « Visualingual

  4. This is just a coincidence folks. Back in the days of the underground railroad, a candle in the windows guided slaves on their journey towards freedom, it marked safe places for them to rest. With this in mind, I designed this logo while working for Leo Burnett, in Chicago in 1999. It was a pro bono project, and I never really knew much what happened with it, after the design was accepted, my boss at the time, took over the project, because I left to another division of the ad agency. Years later, I googled the museum out of curiosity and turns out there it is after all these years.

  5. Thanks for the clarification, Oscar! I hope you can understand that, since these two institutions are practically across the river from each other, it’s a very odd coincidence indeed.

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